Introduction
This Privacy Policy explains how NightVisionReviews, an affiliate-supported review and comparison site, collects, uses, and shares information in connection with its website and related services. The site is operated by LifeCrafted Co. and is intended to help readers compare products and review marketing content. It is not a substitute for professional advice, and individual experiences may differ.
This policy covers information collected through the website, contact forms, analytics tools, advertising platforms, and affiliate tracking links. By using the site, visitors consent to the practices described here, subject to applicable law.
Information We Collect
The site may collect information that visitors provide directly, such as contact form submissions and other messages sent to the editorial team. It may also collect information automatically when pages load or links are clicked.
- Cookies and similar technologies used for analytics, preferences, and advertising measurement.
- Device and browser information, such as IP address, browser type, operating system, language settings, and approximate location derived from IP.
- Referrer information showing the page or source that brought a visitor to the site.
- Click and campaign identifiers, including gclid, msclkid, wbraid, and gbraid, when present in URLs.
- Analytics events and conversion-related interactions, including page views, clicks, and session activity.
- Contact form submissions, including the details a visitor chooses to send.
How We Use Information
Information is used to operate the site, maintain content quality, and understand how visitors interact with pages and links. This can include site analytics, conversion tracking, troubleshooting, and responding to questions or privacy requests.
Some data may also be used to measure whether advertising or affiliate placements lead to visits or purchases. Any such reporting is generally aggregate or platform-based, and results vary based on user settings, browser controls, and consent choices.
Third Parties
The site may share limited information with service providers and advertising partners that help run the business. Those third parties may process data under their own policies and terms.
- Google Ads, for advertising measurement and conversion tracking.
- Microsoft Ads, for ad delivery and attribution.
- Affiliate networks such as MaxBounty, DFO Performance, ClickBank, MaxWeb, and BuyGoods, for referral tracking and commission reporting.
- The hosting provider that stores and serves website content and logs.
- The email provider that handles support and contact requests.
Some partners may use their own cookies or identifiers to attribute referrals, measure engagement, or prevent fraud. The site does not control their privacy practices, and visitors should review those providers’ policies for more detail.
Cookies & Similar Technologies
Cookies, pixels, tags, and similar technologies may be used to remember preferences, analyze traffic, and attribute affiliate or advertising actions. These tools may recognize a browser across sessions and can help determine whether a click or visit came from a particular campaign.
Visitors can usually control cookies through browser settings and, where offered, consent tools on the site. Blocking certain cookies may affect features, analytics accuracy, or referral tracking. Results vary based on browser configuration and device settings.
Your Rights
Depending on location, visitors may have rights to access, correct, delete, or restrict certain personal information, as well as to opt out of targeted advertising or certain data sales or sharing practices where applicable. GDPR rights may apply to individuals in the EEA or UK, while CCPA rights may apply to eligible California residents.
Requests may be subject to identity verification and legal exceptions. Some records may be retained where required for security, compliance, fraud prevention, or dispute resolution. Opting out of targeted advertising may not remove all ads, but it can reduce the personalization of those ads.
Data Retention
The site retains personal information only as long as reasonably necessary for the purposes described in this policy, including analytics, recordkeeping, legal compliance, and business operations. Retention periods can vary depending on the type of data, the purpose for collection, and whether the information is needed to resolve disputes or enforce policies.
When information is no longer needed, the site may delete it, anonymize it, or retain it in archived systems where legally permitted.
Contact for Privacy Requests
For privacy questions, access requests, deletion requests, or opt-out inquiries, contact the site by email at support@lifecraftedco.com.
Mailing address for LifeCrafted Co.:
1122 3 St SE Ste 1906
Calgary, AB
T2G 0E7
Please include enough detail to identify the request and the relevant account, page, or interaction. Response times may vary based on request complexity and applicable legal requirements.